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From Breakdown to Breakthrough: A Service Manager’s Communication Turnaround

by Marc McGurren | Nov 18, 2025 | Automotive Best Practices, Automotive Service Training

From Breakdown to Breakthrough: A Service Manager’s Communication Turnaround The Day the Bay Stalled: A Real Fixed Ops Breakdown It was a typical Tuesday morning in the service department—until it wasn’t. The technician, Carlos, stood at the edge of Bay 4, arms...

Fix Outbound Call Quota Abuse in 1 Day

by Marc McGurren | Nov 17, 2025 | Automotive Sales Management, BDC Best Practices

Fix Outbound Call Quota Abuse in 1 Day The Real Problem Behind Outbound Call Quotas Let’s be honest—too many sales reps are gaming the system. They’re hammering out 60, 70, even 100 outbound calls a day. But when you dig into the data, most of those calls are under 20...

Why Smart Dealers Are Rethinking Fixed Ops Repair Quoting

by Marc McGurren | Nov 13, 2025 | Automotive Best Practices, Automotive Service Training

Why Smart Dealers Are Rethinking Fixed Ops Repair Quoting Executive Summary Fixed ops departments are under more pressure than ever. With shrinking front-end margins and rising customer expectations, the accuracy and efficiency of service quoting have become...

Fixing Lead Follow-Up Failures in Auto Sales

by Marc McGurren | Nov 12, 2025 | Automotive Sales Management, BDC Best Practices

Fixing Lead Follow-Up Failures in Auto Sales The Real Cost of Missed Leads in Automotive Sales Let’s start with a real-world scenario: An internet lead comes in at 10:15 AM on a Tuesday. It sits untouched in the CRM for 72 hours. No call. No text. No email. By the...
Maximizing Customer Engagement in Automotive Dealerships

Maximizing Customer Engagement in Automotive Dealerships

by Marc McGurren | Nov 12, 2025 | Automotive Sales Training

TLDR: Discover key strategies to boost customer engagement in automotive dealerships, focusing on understanding customer needs, effective communication, and customer-centric processes. Introduction to Customer Engagement in Automotive Sales Customer engagement is...
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